November 27, 2024

Registration for Mail Growth Incentives 2025

Begins December 2, 2024

On May 30, 2024, the Postal Regulatory Commission approved the Postal Service request to offer the Mail Growth Incentives in 2025 (MGI 2025). This offering, similar to the MGI 2024 program, comprises two distinct incentives: a First-Class Mail Growth Incentive and a Marketing Mail Growth Incentive.

Registration for Mail Growth Incentives 2025 will begin December 2, 2024.

• The last date to submit an MGI 2025 new registration request will be May 30, 2025.
• The last date to complete an in-process MGI 2025 registration request with an approved baseline will be June 30, 2025.

To participate in the Mail Growth Incentives, customers must complete the registration process. Both the mail owner and the Postal Service must agree to the baseline before registration is considered to be complete.  

Registration Process:

• Registration for the First-Class Mail and Marketing Mail Growth Incentives is to be completed in the Mailing Promotions Portal (MPP), accessed through the Business Customer Gateway.

• Within MPP, customers should click on “Submit Promotion/Incentive,” select the appropriate Mail Growth Incentive option from the picklist, and then select the registration option that applies to them -
  • Existing customers with an approved baseline for a 2024 Mail Growth Incentive in the same mail class must choose the Re-Register option and follow directions. This will ensure the same CRID list (and account details) is carried over to their MGI 2025 registration service request (SR).
  • Customers without an approved baseline in MGI 2024, or not intending to carry over the same CRID list from MGI 2024 into MGI 2025 should select the New Registration option for MGI 2025 and follow directions.

• In either case, once registration is initiated, a Service Request (SR) will be opened and all communications between registrant and USPS need to occur within the Service Request.

• Registrants should promptly review the baseline volume and associated CRIDs shown within the registration Service Request - accessible in the Related Tab.

• • If the volume and CRID information is accurate, the registrant should click on the “I Agree” button to send the request to the Program Office for final approval.
  • If the mail owner would like to discuss their registration, they should click the “I Disagree” button in the SR to begin a conversation with a postal representative. 

• Discussions can take time, to investigate and review data, to reach consensus among all parties. 

• To be eligible to participate in MGI 2025, each registration request must be initiated no later than May 30^th and have a baseline that is approved by both the Mail Owner and the Postal Service by June 30^th.

Detailed information including Frequently Asked Questions, Terms and Conditions, and recorded presentations are available on PostalPro in First-Class Mail and Marketing Incentives under the “Resources” Link:  First-Class Mail and Marketing Mail Incentives | PostalPro (usps.com)

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